Business Development Associate, EMEA

Job function
Sales & Client Services
Job type
Perm Full Time
Job location
Competitive market rate salary
Job ref

The role

We are looking to hire a Spanish or Italian speaking Business Development Associate to join our Sales team in EMEA or London.


Working at WGSN

Together, we create tomorrow

A career with WGSN is fast-paced, exciting and full of opportunities to grow and develop. We're a team of consumer and design trend forecasters, content creators, designers, data analysts, advisory consultants and much more, united by a common goal: to create tomorrow.

WGSN's trusted consumer and design forecasts power outstanding product design, enabling our customers to create a better future. Our services cover consumer insights, beauty, consumer tech, fashion, interiors, lifestyle, food and drink forecasting, data analytics and expert advisory. If you are an expert in your field, we want to hear from you.


Role overview

We have ambitious plans for the rest of 2023 and are looking a Spanish or Italian speaking Business Development Associate to join our team in EMEA or London as part of our Sales function, immediately.

If you are based in the UK, France, Germany, Italy or Spain and have a sales background you want to build on, this role will suit you perfectly.  We offer a dedicated training program, and we are looking for candidates who are passionate about the industries we operate in. Nurturing, developing and training our sales teams is what makes us successful, with the support of our outstanding Sales Leaders.  

You will be a dynamic, motivated and strategic Business Development Associate who will be focused on building our sales pipeline within the EMEA market.  You will not be phased by prospecting new clients and cold calling using your expertise to help clients understand the value WGSN brings to their business. 

You will be a key member of our fast-growing, high-performing sales team and will be hands-on in building personal relationships and making sure our prospective customers are successful.

Prospecting new clients is key at this stage of the process and you can achieve this by ensuring thorough research is completed in advance.  If you're passionate about the industries our clients operate in (Fashion, Beauty, Interiors, Food & Drink and Consumer Tech), providing a world-class customer experience, and thrive in a fast-paced environment, then we want to hear from you. 


The team

At WGSN we have high performing sales teams made up of Client Services Coordinators, Business Development Associates, Key Account Managers and Senior Account Managers, who have worked incredibly hard over the past year to achieve outstanding results. 

Our teams are diverse, tenacious, resilient, and extremely dedicated because they truly believe in the value WGSN services bring to our global clientele who operate in Fashion, Beauty, Interiors, Food & Drink and Consumer Tech.  We never compromise on collaboration which allows us to have a strong team dynamic.  

From Start-Ups to Fortune 500 companies; WGSN supplies specialised intelligence to the most valuable brands in Fashion, Beauty, Food & Drink, Interiors and Consumer Tech, allowing these brands to produce outstanding products that consumers will demand for years to come.   


Key accountabilities

  • Effectively manage our inbound lead queue, being the first point of contact for prospective clients and feeling confident to reach out by phone

  • Research and identify potential clients for WGSN; develop and execute strategies for outbound prospecting via email, cold calling, LinkedIn Sales Navigator

  • Qualify inbound leads for the sales team, generating pipeline of potential new customers for WGSN

  • Use lead generation tools to routinely extract contacts and a targeted list of prospects across Fashion, Beauty, Interiors and Food & Drink and Consumer Tech 

  • Ensuring that once meetings are booked, relevant research and information is translated to the senior sales team so that they are set up for success in their meetings

  • Learn and maintain extensive knowledge of market/industry trends, developments, WGSN customers, competitors, and products; building expertise towards being able to tell the WGSN story while pitching WGSN value

  • Working closely with the marketing team on lead generation and new business activities, including but not limited to events, email campaigns, social media  


This list is not exhaustive and there may be other activities you are required to deliver.


Skills, experience & qualifications required

  • Fluency in Spanish or Italian is essential

  • B2B sales experience would be useful

  • Collaborative mentality and a team player

  • Results-driven, resilient and a competitive nature

  • Excellent writing, communication, and listening skills

  • Great time management skills

  • Proven ability to make strong connections and overcome rejection to achieve results.  We provide you with training, do not fear. 

  • Knowledge of our core industries: Fashion, Beauty, Interiors, Food and Drink, Consumer Tech

  • Previous experience with sales enablement tools such as SalesLoft, Salesforce would be an advantage


Ascential’s supporting beliefs

  • Focus: we ruthlessly prioritise and always keep things simple

  • All in: once we commit we deliver, with a clear focus on outcome

  • Trustworthiness, transparency & openness: transparency inspires trust & empowers

  • Be creative: we are smart, pro-active innovators

  • Facts: we always use data & insight to inform our work

  • Empathy: we can be relied upon for fairness and consideration

  • No silos: one team, one face, one reputation


What we offer

Our benefits and wellbeing package offers flexible benefits you can tailor to your own personal needs, including:  

  • 25 days of holiday per year - with an option to buy/ sell up to 5 days

  • Pension, Life Assurance and Income Protection

  • Flexible benefits platform with options including Private Medical, Dental Insurance, Critical Illness, and the Ascential Shares Scheme – opt in

  • Employee assistance programme, season ticket loans and cycle to work scheme

  • Volunteering opportunities and charitable giving options

  • Great learning and development opportunities.


More about WGSN

WGSN is the global authority on consumer trend forecasting.

We help brands around the world create the right products at the right time for tomorrow’s consumer.


Our culture

An inclusive culture is one of our key priorities. We want our people to truly be themselves and thrive. We love having a diverse team of people who bring new ideas, different strengths and perspectives & reflect the global audience we work with.


Why choose us?

At Ascential, diversity, equity and inclusion is core to us. We’re a company built around our people - and we’re committed to supporting each and every one of them to be the best they can be. We love having a diverse team of people who bring new ideas and different strengths and perspectives to Ascential. Our employee-led networks, Ascential Pride, Black in Business and EmPower: An Ascential Women's Initiative, help us to create a place where communities and allies can connect and share experiences. In addition, our Early Talent programmes help grow and foster diverse new talent for our sectors.  

We are committed to supporting the environment and sustainability, including ensuring our pension plan defaults to sustainable options and striving to be net zero by 2030.  

Recognising great performance is a key part of our culture. Our Awards schemes recognise and reward the brilliant achievements of our people. 

We have a truly flexible working environment with a wide range of flexible, hybrid and agile-working arrangements. Conversations about flexible working have always been - and will continue to be - actively encouraged here.

We want to ensure everyone has the opportunity to perform their best when interviewing, so if you require any reasonable adjustments that would make you more comfortable during the process, please let us know so that we can do our best to support you.


If we inspire you, why not join and inspire us?  Find out more on what our People say